Tom Chuong, SEO

Have you ever really looked a tree and wondered why it’s so resilient? I was in my backyard today and noticed something really profound about our Florida live oak. This live live oak grew from a single acorn and now it’s must be over 50 feet tall. Although, it is leaning slightly to the left from all of the hurricanes that hit our area over the decades, it is still standing tall and firm in this soft sand.

When I looked closer, I noticed that the roots from this live oak is deeply rooted in the sand. One of the largest root points to the right of the tree and so I assumed that this one of the reason why it’s standing so strong.

The methodical growth of this live oak can also be applied to our online business. Whatever online business you’re involved in, you have to create a solid foundation that withstand the cyclical nature of business.

For example, let’s take look at search engine optimization. If you know that the search engines are always changing their algorithm and that quality backlinks is the key to maintaining a top ranking, it’s very important you do your best to seek the best quality backlinks that you can find.

This scenario is especially true for Google because they value relevancy above everything else. And if you’re like most online businesses that depends on Google for traffic and sales, then you’ll want to keep this fact in mind when you do your link building campaign.

If you’re not seeking quality backlinks yet, now is the best time to re-evaluate your link building campaign.